The Brief

Netherlin makes underwear for every part of your day. These everyday essentials are crafted with premium, functional fabrics to flatter and care for your most intimate regions, so you never have to compromise health, comfort, or form in your top drawer. Their bodywear makes you feel good in your body, from the bottom up.

We worked with founders, Kelsey and Ally, to elevate the look and feel of their brand through strategy development and identity design. We partnered again to launch their debut line, The Movement Collection, and continue to manage their organic marketing efforts.